65% of Recruiters Now Use AI.
Is Your Profile Still Playing the Old Game?
The days of simply scattering a few keywords on your CV and LinkedIn profile are over.
Analysis of the latest HR trends shows the game has fundamentally changed, primarily driven by AI in recruitment.
Over 70% of companies are using AI within their HR processes, which in itself is leading to a major reduction in entry-level HR administration roles—and a much higher bar for candidates.
65% of Recruiters regularly use AI, which means it has advanced capabilities that go far beyond simple key word matching.
The focus is now on understanding context, company fit, length of service and career progress (Indeed, Zip Recruiter).
Your online presence must be impeccable and strategic
CV Optimisation is Critical:
AI screening also demands ATS friendly layouts. Those fancy borders, graphics and tables won’t impress and may create an ‘unreadable CV’ that gets your CV filtered out immediately.
You must replace generic job requirements with value-based achievement statements using powerful action verbs and industry terminology.
Engagement is the New Keyword:
LinkedIn’s AI algorithms rewards those regularly interacting and sharing expertise.
You must bring your whole self to the platform—not just a job title.
The Action: Check your professional profile and headline. Does it show what you do and the value you bring or is it still a list of outdated job responsibilities and random skills?
Does it highlight the value and initiatives you created?
The bar has raised significantly, and those who don’t embrace this shift are getting left behind.




